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Marketing your Library: Introduction

This libguide will accompany the Marketing Session presented at the May 2013 NHSLMA conference.

You don't need a MBA to market your library.

Our goals for this workshop are for participants:

  • to learn about the components of a basic marketing plan
  • use a template to develop a plan to market a product or service
  • share promotion ideas


Marketing Plan Template

A huge thank you to "Library Girl" Jennifer LaGarde for her recent blog post School Library Marketing 101: It's About Students Not Stuff and graciously sharing her template under a Creative Common's license.